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informa Marketing Score

Segment your mailing addresses into customer categories

Different score groups can be composed using the cross-sectoral informa Marketing Score, which has been specially tailored for use in marketing campaigns and enables interested parties, new and existing customers to be treated according to their potential.

We recommend a certain kind of solicitation for each of these score groups, which matches the marketing strategy of the individual company.

Such a differentiation of customers and the corresponding use of advertising material results, for example, in a high savings potential by specifically forgoing expensive mailings to unprofitable addresses.

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Questions? Just give us a call.

You can call us at +49/(0)7221/5040-1600 or contact us at vertrieb-im@arvato-infoscore.de.

ICD-Check

Credit checks at the click of your mouse

Using ICD-Check, you can find out immediately via Internet whether there is any negative information on the payment behaviour of your new and also existing customers.


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